Resume

Email: isabellachavez95@yahoo.com

SUMMARY OF QUALIFICATIONS

Earned a certificate in research ethics through the Collaborative Institutional Training Initiative program.
Certified in Google Analytics.
Completed a content marketing certification from HubSpot Academy.
Created a marketing plan for a fashion blogger.
Led a team in developing a social media campaign for a nonprofit.

EDUCATION

University of North Texas

Major: Journalism (Public Relations)

Minor: Marketing

Graduated: May 2024

PROFESSIONAL SKILLS

Social Media

Evaluated web analytics through Instagram and Twitter to increase reach on social media platforms.
Created content using Canva for Tik Tok, Instagram and Facebook.
Monitored Instagram insights to help an account grow by 60%.

Planning and Research

Analyzed the MRI-Simmons database to gain insights of a brand’s consumer behavior.
Communicated with team members through email to plan project checkups.
Collaborated with peers in monitoring Google AdWords to boost search engine optimization.

Writing

Familiarized with grammar, spelling and punctuation through taking Khan Academy courses.
Created a media packet for a nonprofit that included a press release and pitch.
Gained experience in writing through classes: environmental reporting and feature stories.

Business Acumen

Implemented and understood marketing strategies to increase engagement.

Content marketing

Developed and managed digital marketing campaigns including social media posts to engage consumers.

PR SKILLS

AP Style
Social Media Coordinator
Project Manager
Copyediting
Strategic Planning
Blogging

ACTIVITES AND HONORS

Named to President’s list (2022 – 2023)
Named to Dean’s list (2020 – 2021)
Phi Theta Kappa Honor Society (2018 – present)

VOLUNTEER EXPERIENCE

Office clerk for the Community of Hospice in Burleson, Texas (June 2019 – Feb. 2020)
Activity coordinator for the Burleson Friends Festival in Burleson, Texas (2018 – 2020)

EMPLOYMENT HISTORY

CEC Support Center PR & Marketing Intern in Irving, Texas (June 2024 - August 2024)
United Way of Denton County Intern in Denton, Texas (Aug. 2024 – May 2024)
Sales associate for Chavez Distribution Company in Burleson, Texas (2018 – 2022)
Social media manager for a private photographer in Burleson, Texas (2017 – 2020)